Social Marvels

Holy Cow Sunshine Suites!

Thu, 02 May 2013 17:23:43 -0400

Shhhiiiiiittt

Twitter Ads API Addresses Quality Over Quantity Social Advertising

Tue, 26 Feb 2013 10:50:33 -0500

Although Facebook is arguably the first choice when considering paid media sources for a social media campaign, Twitter has been slowly refining their advertising platform to attract buyers. Beginning with sponsored tweets and static placements they quickly allowed advertisers to customize their Twitter page. Then Twitter announced a closed beta for individual users to solely focus on targeted follower acquisition. It seemed that while Facebook focused on volume Twitter focused on quality. For marketers Read More

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Using Social Media For Damage Control

Fri, 18 Jan 2013 09:45:16 -0500

Using social media for damage control is something small businesses and gigantic brands should learn before they are put on the spot. Fans will flock to social media outlets to praise and belittle you and you will need to defend yourselves. Following several rivals on Facebook I’ve noticed their damage control policy is virtually non-existent. Here are the cons of doing nothing for damage control on social media: Multiple Pages You will have to fight for the officialness of your account. Read More

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How Social Media and Hurricane Sandy Can Inspire To Rebuild

Thu, 08 Nov 2012 13:54:38 -0500

Social media and Hurricane Sandy have been the best of friends this past week as people share pictures of the devastation and charity information. As we’ve seen in the past certain people and groups are using social media to combat hurricane sandy, whether they’ve been using it professionally or not. We’ve seen multiple funds and charities popping up across the coast in Staten Island, Queens, New Jersey, and even as far north as Toronto, and locally we’ve seen one headed by an individual to try Read More

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The Good SEO Search That Actually Found Good SEO

Mon, 05 Nov 2012 15:24:14 -0500

It’s hard to find good SEO tips with all the crap that is out there. Well someone in their good seo search finally put together a list of some with a twist. It’s called GoodF+ckingSEO and it takes direct inspiration from other websites that have gracefully got their message across through intense design and a mighty big font. Here is a the current list of SEO techniques they’re advocating and I’m definitely in agreement that the majority of these will guide you on the right path. The only thing Read More

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Holy Cow Hurricane Sandy!

Sun, 28 Oct 2012 20:06:14 -0400

Holy Cow Hurricane Sandy!

AOL Music Streams Cloud Atlas Soundtrack – Hell Yeah AOL Music

Wed, 24 Oct 2012 17:44:56 -0400

AOL Music is streaming the Cloud Atlas soundtrack and I feel social media should thank them. Not only is the Cloud Atlas soundtrack great, AOL Music is too. Who knew that AOL Music was doing amazing things like streaming the Cloud Atlas soundtrack and not forcing you to choke down ads? Who knew the user experience on AOL MUSIC was so incredible? Like, seriously. Who knew? I can remember when AOL Music would premiere videos of sessions they would have with artists. Thrice had a really great Read More

via SocialMarvels.com http://bit.ly/Xi2gRO

Facebook EdgeRank Determines Content Engagement – Learn It

Tue, 23 Oct 2012 12:17:46 -0400

The Facebook EdgeRank is changing and with it so is your content performance. It’s time to learn how the Facebook EdgeRank can help shape your content and what you need to do in order to get more of your fans to see it. What the Facebook EdgeRank does is it takes the content you’re most associated with and decides to show you content based on this and performance. Straight from EdgeRank.net and PageLever - EdgeRank is the Facebook algorithm that decides which stories appear in each user’s newsfeed. Read More

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Countless Online Video Parodies Are Not Original Content

Mon, 22 Oct 2012 12:00:09 -0400

Online video parodies of Gangnam Style, Taylor Swift, and Call Me Maybe aren’t original content. They are taking up space where originality should be. I’m aware of how much of an old man I sound like right now, but I don’t want the cover of Mashable to be filled with five different parodies of entertainment content. It’s complete garbage and it isn’t news. Here is a Minecraft video of Gangnam Style with over a million views: How about a Taylor Swift parody of her actual love life? This Read More

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When To Start Using Facebook Sponsored Posts

Fri, 19 Oct 2012 08:38:30 -0400

If you’re looking for engagement we need to discuss when to start using Facebook sponsored posts. Note we’re not saying you should or shouldn’t; we are saying when. Facebook sponsored posts have been proven to drive engagement like crazy and we’ve seen click-through rates around 8-9.3% through content. Using Facebook ads we know those click through rates would be insane, but they seem to be around the norm (if not a bit higher) for Facebook sponsored posts. Here’s why. Great content comes few Read More

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Time to Learn What Disavow Links Means – Google Launches Disavow Tool

Wed, 17 Oct 2012 14:49:07 -0400

In order to disavow links Google has released a tool with the new penguin SEO update to let webmasters remove spammy back links and increase their SEO. Does this blow your mind? It might and you’re not alone. People who’ve been doing SEO for years know all about disavowing links. Bing released a tool sometime ago, but Google had nothing until now. This makes life so much easier, but its still important you know what this means. Search Engine Land did a great job summing this all up, but I’ll break Read More

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Another Google Penguin Update Scuddles By Social Media

Tue, 16 Oct 2012 14:32:02 -0400

At least these SEO updates have cute names like Panda and Penguin. The latest Penguin update has been released and it reportedly effects 0.3% of all English websites. For you social media managers you should be thanking Google for Penguin as the Penguin Update helps social media by increasing the quality of content out there. It means your hard work isn’t going unrewarded. Now 0.3% doesn’t sound like a lot of websites because it totally isn’t a lot of websites. Odds are your website was not a Read More

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How Social Media Shook New York Comic Con 2012

Mon, 15 Oct 2012 11:22:12 -0400

All the New York Comic Con media, articles, and photos have been online for a good while now that the con finally wrapped up. Now’s the time I’d like to talk about it and how social media plays a role, my overall con experience, and where I think this is headed. There’s going to be a bit of a debate here, but that’s a good thing and I encourage it. If you love something you should vocalize your passion for it, especially if you think it’s in danger. And frankly, New York Comic Con is in some serious Read More

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How to Build a Tribe for Improved SEO

Mon, 15 Oct 2012 05:08:58 -0400

You’re probably using social media to be noticed. Maybe you’re not trying to be famous, but you want people to pay attention to what you say online. You may even be using social media to identify yourself with a group, cause, idea, or association, and to build some credibility by connecting with a tribe (or creating your own). The point is that you’re looking for an easy way to connect with people that like what you say, what you do, who you are, and/or what your organization has to offer. Communicating Read More

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The Top Reasons We Still Love Yahoo Answers

Mon, 08 Oct 2012 11:00:47 -0400

Want to know what the world needs help with? Check out Yahoo Answers. You won’t find Yahoo Answers published on Facebook and Twitter. Yahoo somehow has created this public, yet private, space that gives people a venue to help one another. Now there are plenty of holes within Yahoo answers such as the authority of answering a question, confidentiality, and the slew of medical blunders on there. Leaving all that to the wind and looking at this as a social media channel it’s fascinating. Despite Read More

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The Social Media Suffering – The Price Of Isolation

Sun, 07 Oct 2012 22:14:53 -0400

The social media suffering is just my term for being kept out of the loop. This usually happens, unfortunately, when I visit my hometown in central NJ. Either I’m preoccupied and cannot fully take the time to connect or I’m somewhere in the boondocks where T-Mobile decides I need a break from technology. Either way it’s a bittersweet experience. In one sense I’m limiting my access to information and for someone in my position, that’s not entirely advantageous. In another sense all together Read More

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Take Advantage Of LinkedIn Groups

Wed, 03 Oct 2012 18:08:00 -0400

Social media mobile apps have made me disregard things like Linked In groups. I’ve been missing out on a huge part of LinkedIn and thought I should scream it from the rooftops all the things the new LinkedIn groups can offer people in social media positions. To put it ever so bluntly, LinkedIn Groups Rock The obvious start would be to tell you that LinkedIn groups offer everyone networking on a much more open spectrum. LinkedIn permissions aren’t as strict and you’re able to share thoughts, Read More

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Holy Cow Social Marvels Fun Zone!

Tue, 02 Oct 2012 19:49:40 -0400

Holy Cow Social Marvels Fun Zone!

Social Media Foodies Brag About 3 Hour Wait Times

Tue, 02 Oct 2012 15:47:58 -0400

Social media foodies are getting ridiculous. The New York Post recently ran a story about a Thai restaurant that has such amazing chicken wings people are tweeting and bragging about waiting three hours in line for them. For those interested the restaurant is Pok Pok and it’s located in Brooklyn near the waterfront. Here’s an excerpt with the facts, They were the lucky ones. Wu’s crew got inside the cult restaurant’s doors in the first wave. The less prepared? They were left with wait times Read More

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Social Media Marketing Updates Will Never End

Sat, 29 Sep 2012 18:20:40 -0400

Social media marketing updates are hourly and social media evolves constantly. Therefore if you’re going to get into social media marketing accept it always changes. This article was going to be about how Klout scores recently have been updated to include Facebook pages, but upon writing the first paragraph I realized that updates like this are a dime a dozen. Sure they will help social media marketers currently evaluating their campaigns effectiveness, but social media marketing updates never Read More

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